Product Manager – Digital Platforms | TV5 Quebec Canada

If you’re interested in learning about video content, distribution strategies and audiences, TV5’s digital team can’t wait to count you among them!

The incumbent will be responsible for promoting the best French-language programs directly from here and elsewhere on various platforms, ensuring dynamic editorial and user experience optimization. Based on ongoing consumption data and other analyses, it will also implement interventions aimed at improving the indexation of our content on reference sites and search engines.

But if you join us, what makes the difference for you is joining a team of enthusiasts who are always in a good mood and committed to taking care of everyone! If you’re looking for a good balance in life even though you’ve got some cool projects to do, you should like this one!

What would you do as a Digital Platforms – Product Manager with us:

• Collect and analyze consumer data to optimize customer journey monetization;
• Ensure editorialization of digital platforms by promoting our catalogs and partnerships in relation to multiplatform distribution strategy, current events and all other factors that will support the quality and consumption of our content offering;
• Participate in the analysis and make recommendations regarding the implementation or acquisition of digital content intended for our platforms (including YouTube) in order to enrich our offerings and better meet the needs of our audiences;
• Provide the best reference of the content offered on our platforms and marketing initiatives to promote their discovery and consumption, thanks to the perfect adoption of digital technologies;
• Contribute to the production of information and texts in optimal formats for our systems (Louise and CMS) and search engines and to Wikipedia, IMDB, etc. advise on the suitability of information available on reference sites such as;
• Conduct monitoring, research, testing and evaluation activities with target groups to guide the development of our platforms.
• Participate in the design and implementation of new projects within the Innovation and Digital Lab team.

What we want to find in your luggage:

• BAC in Marketing, Communications, Computer Science or Diploma in Information and Communication Technology or equivalent;
• Five (5) years of experience in digital development;
• Experience using media content management tools (CMS);
• Good knowledge of the YouTube environment
• Mastering SEO technologies such as ComScore, Google Search Console, Google Analytics, Hotjar, Alexa, Moz;
• Mastering digital image, video and audio formats (jpg, png, mp4, etc.) and good knowledge of HTML and CSS;
• Ability to use Photoshop;
• Fluency in spoken and written French;
• Good spoken English for communication with suppliers and good written English for reading and research in the field;
• Excellent writing skills with a promotional angle;

Personal skills you need to complete the tasks:

• Attention to detail, thoroughness and organization;
• Sense of initiative, autonomy;
• Judgment and sense of responsibility;
• Ability to effectively manage emergencies;
• Ability to find and analyze solutions;
• We love creative spirit and teamwork!

Working for TV5 Québec Canada means joining an organization that lives up to its values ​​and offers good working conditions in a great environment. To try it is to accept it!

We are looking for a person for a permanent job. The work schedule is Monday through Friday, 37.5 hours per week. We are in hybrid mode and we care about our employees!